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Campaign Management

Track and manage all your active influencer campaigns from a single dashboard — deliverables, performance, and status in real time.

Overview

Campaign Management is where your shortlisted creators become an active campaign. You set the brief, add creators, define deliverables, and then Fair tracks everything as it happens — no more chasing creators via DM or updating spreadsheets manually.

Creating a campaign

  1. Go to Campaigns → New Campaign

  2. Fill in the campaign details:

Field
Description

Campaign name

Internal reference name

Brand

Which brand this campaign is for (useful for agencies)

Start / end date

Campaign timeline

Budget

Total campaign budget (optional)

Platforms

Which platforms deliverables will be on

Brief

Campaign objectives, content guidelines, and dos/don'ts

  1. Add creators from your saved lists or search directly

  2. Set deliverables per creator (e.g. 2 Instagram Reels + 3 Stories)

  3. Click Launch Campaign

Campaign dashboard

Each active campaign has its own dashboard showing:

  • Status overview — how many deliverables are pending, in review, live, and completed

  • Performance metrics — total reach, impressions, engagement, and CPV updated in real time

  • Creator status — individual progress per creator in the campaign

  • Timeline — upcoming deliverable deadlines

Deliverable tracking

For each creator in a campaign, you can track:

  • Content submission (creator submits content for review)

  • Approval status (approved / revision requested / rejected)

  • Go-live date

  • Post-live performance (views, likes, comments, shares)

Fair pulls live performance data directly from the platform APIs after content goes live. You don't need to manually check each post.

Reporting

Once a campaign ends (or at any point during), you can generate a campaign report that includes:

  • Summary of all deliverables

  • Total reach and engagement

  • Cost per view and cost per engagement

  • Creator-level performance breakdown

  • Comparison against campaign benchmarks

Reports can be exported as PDF or CSV.

Campaign limits by plan

Plan
Active campaigns

Self-Service

3

Pro

Unlimited

Growth Partner

Unlimited (managed by Fair team)

Related

PreviousAnalyser
NextBrand Analytics

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